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News
Prospecting: Best Buy Targets TV Owners From 2020 Sales Surge.
2+ week, 11+ hour ago (379+ words) Insideradio.com HereâÂÂs the latest in retail sales and strategy:Best Buy is targeting consumers who purchased televisions during the sales surge of 2020 as it promotes a new generation of RGB LED TVs With the average television upgrade…...
It Took A 40 Year Vet To Finally Solve The AI Audio Slop Problem.
2+ week, 2+ day ago (349+ words) A few weeks ago in this very space, I declared that the human ear is a soul detector. Lock eyes, lock ears, same biology. I said AI voices are technically perfect and emotionally vacant. The lights are on, but nobody's…...
Cumulus Adopts Xperi’s AutoStage Premium For In-Car Radio Analytics.
1+ mon, 1+ week ago (420+ words) ...
Nielsen, iHeartMedia Study Says Radio Remains Essential Feature.
1+ mon, 1+ week ago (486+ words) A new Nielsen study conducted with iHeartMedia argues that removing AM/FM radio from new vehicles could come at a significant cost for automakers, with nearly half of consumers saying they would not buy a vehicle lacking traditional broadcast radio....
After Strong Test Results, ISS Brings Compact AM Antenna To Market.
1+ mon, 3+ week ago (555+ words) Six months after introducing a compact antenna designed to help AM broadcasters survive the loss of transmitter sites, Information Station Specialists says the product has cleared another major milestone—and is ready to enter the marketplace. For Bill Baker, principal…...
Fragmented Audio Publishers Turn To Aggregation As Advertisers Demand Results. | Story
2+ mon, 13+ hour ago (457+ words) While major platforms such dominate much of the industry’s attention, a significant portion of the ad-supported audio market remains spread across hundreds of streaming audio services, podcast creators and niche publishers. Many of those companies lack the sales resources and…...
RAB Highlights Broadcast Radio’s Marketing Power In Connected Vehicles.
2+ mon, 1+ week ago (288+ words) The automobile remains one of the few media environments capable of delivering sustained consumer attention at scale, according to Radio Advertising Bureau Senior VP of Business Development Tammy Greenberg, who says broadcast radio’s dominance in the dashboard is being strengthened…...
News Bites: Beasley Media Group Detroit, Fox News Audio, WXPN, DAB/DAB+.
2+ mon, 1+ week ago (429+ words) ...
Drivers Still Choose Broadcast Radio Over Streaming In The Car, Study Finds.
2+ mon, 2+ week ago (475+ words) Broadcast radio remains firmly entrenched as the leading in-car audio choice, according to a new international study that concludes drivers still expect radio to be a standard feature even as connected vehicles offer an expanding array of entertainment options. The…...