1+ hour, 38+ min ago  (439+ words) The new lens serves as the spiritual successor to the FE 100-400mm F/4. 5-5. 6 GM OSS. While the focal range remains unchanged, Sony upgraded the lens to a constant F/4. 5 aperture throughout the entire zoom range. One of the biggest upgrades over…...

2+ hour, 35+ min ago  (512+ words) Canon has officially unveiled the EOS R6 V, a new full-frame hybrid camera aimed squarely at content creators and filmmakers. Based on the EOS R6 Mark III platform, the new camera adds several video-focused upgrades including 7 K open gate recording, active cooling,…...

2+ hour, 34+ min ago  (699+ words) Sony has officially unveiled the A7 R VI, its newest flagship high-resolution mirrorless camera. The launch comes shortly after Canon announced the EOS R6 V and RF 20-50mm F/4 L PZ, making it a very busy day for camera gear announcements. The new…...

4+ hour, 57+ min ago  (494+ words) Canon has officially announced the RF 20-50mm F/4 L IS USM PZ, a new full-frame power zoom lens designed specifically for video creators and hybrid shooters. The lens arrives alongside the newly announced EOS R6 V and is clearly built to complement…...

22+ hour, 36+ min ago  (400+ words) Panasonic has officially unveiled the new Lumix L10, a premium fixed-lens compact camera that feels like a spiritual successor to the beloved LX100 series. The launch also marks the 25th anniversary of the Lumix brand, and Panasonic is clearly leaning into both nostalgia…...

2+ day, 14+ min ago  (395+ words) Lexar is the latest company to announce a price increase on storage products, following similar moves from Pro Grade and OWC earlier this month. According to reports, Lexar will raise prices on SD and micro SD cards by more than…...

2+ day, 1+ hour ago  (288+ words) The lens is launching for Sony E, Nikon Z, Fujifilm X, Canon RF, Canon EF-M, and Micro Four Thirds mounts, with pricing starting at just $140. The lens features a bright F/2. 8 maximum aperture, which should help when shooting indoors or…...

1+ day, 23+ hour ago  (469+ words) Insta360 may have another major hit on its hands. Just as the company grabbed attention with its retro-styled Go camera teaser, a new leak for the upcoming Luna Ultra is making an even bigger splash online. The biggest reveal? The Luna…...

1+ day, 23+ hour ago  (399+ words) Insta360 has dropped a surprise teaser for a new retro-inspired Go action camera product. While most attention has been focused on the upcoming Luna vlogging cameras, this latest teaser hints at something very different'and honestly, kind of cool. The short clip…...

3+ day, 46+ min ago  (258+ words) Meike has officially announced the new Air AF 56mm F/1. 7 for Sony E mount APS-C cameras. The compact portrait prime was first shown at CP+ 2026 and is designed to be lightweight, affordable, and easy to carry around. It's also the first…...